https://searchscore.io/blog/ AI search visibility guides, GEO tutorials, and research from SearchScore. en-GB Thu, 27 Mar 2026 08:00:00 +0000 https://searchscore.io/og-image.png https://searchscore.io/blog/ https://searchscore.io/blog/ai-visibility-strategy/ https://searchscore.io/blog/ai-visibility-strategy/ Fri, 27 Mar 2026 08:00:00 +0000 The definitive guide to being found, cited and chosen by AI search engines across all 5 phases. GEO https://searchscore.io/blog/ai-visibility-strategy/ai-visibility-audit-what-it-measures/ https://searchscore.io/blog/ai-visibility-strategy/ai-visibility-audit-what-it-measures/ Fri, 27 Mar 2026 08:00:00 +0000 A deep dive into the 8 scoring categories, what each checks, and why it matters for AI search. GEO https://searchscore.io/blog/ai-visibility-strategy/why-your-brand-doesnt-show-up-in-ai-answers/ https://searchscore.io/blog/ai-visibility-strategy/why-your-brand-doesnt-show-up-in-ai-answers/ Fri, 27 Mar 2026 08:00:00 +0000 The 5 most common reasons brands are invisible to AI -- blocked crawlers, weak entity signals, thin content -- each with a fix. GEO https://searchscore.io/blog/ai-visibility-strategy/how-ai-chooses-which-brands-to-recommend/ https://searchscore.io/blog/ai-visibility-strategy/how-ai-chooses-which-brands-to-recommend/ Fri, 27 Mar 2026 08:00:00 +0000 The selection mechanism behind AI citations -- entity recognition, authority signals, retrieval eligibility. GEO https://searchscore.io/blog/ai-visibility-strategy/optimise-content-for-ai-retrieval/ https://searchscore.io/blog/ai-visibility-strategy/optimise-content-for-ai-retrieval/ Fri, 27 Mar 2026 08:00:00 +0000 Answer-first structure, quotable stats, FAQ schema, Speakable schema. A practical checklist. GEO https://searchscore.io/blog/ai-visibility-strategy/ai-visibility-decay-why-rankings-drop/ https://searchscore.io/blog/ai-visibility-strategy/ai-visibility-decay-why-rankings-drop/ Fri, 27 Mar 2026 08:00:00 +0000 Models retrain, competitors enter, citations shift. How to monitor and maintain AI visibility over time. GEO https://searchscore.io/blog/ai-visibility-strategy/agentic-internet-ai-visibility-infrastructure/ https://searchscore.io/blog/ai-visibility-strategy/agentic-internet-ai-visibility-infrastructure/ Fri, 27 Mar 2026 08:00:00 +0000 AI agents making autonomous decisions. Being in the dataset is the new being in the directory. GEO https://searchscore.io/blog/google-click-signals-ai-citations/ https://searchscore.io/blog/google-click-signals-ai-citations/ Fri, 27 Mar 2026 08:00:00 +0000 Google's click signals - badClicks, goodClicks, lastLongestClicks - don't just drive search rankings. New evidence shows they now influence AI citations too. Here's what it means for your visibility. GEO https://searchscore.io/blog/google-seo-tools-missing-ai-visibility/ https://searchscore.io/blog/google-seo-tools-missing-ai-visibility/ Wed, 25 Mar 2026 08:00:00 +0000 The 6 most-used Google SEO tools are genuinely useful - but all share a blind spot: none measure your AI search visibility in ChatGPT, Perplexity or Gemini. GEO https://searchscore.io/blog/what-is-geo/what-are-ai-citation-signals/ https://searchscore.io/blog/what-is-geo/what-are-ai-citation-signals/ Mon, 16 Mar 2026 08:00:00 +0000 AI citation signals are the factors that determine whether an AI search engine cites your website. Here is a complete breakdown of every signal that matters. GEO https://searchscore.io/blog/measuring-geo/geo-reporting-for-clients/ https://searchscore.io/blog/measuring-geo/geo-reporting-for-clients/ Mon, 16 Mar 2026 08:00:00 +0000 How to report GEO performance to clients - what metrics to use, how to tell the story, and how to demonstrate the value of AI search visibility work. GEO https://searchscore.io/blog/geo-by-business/publishers/ https://searchscore.io/blog/geo-by-business/publishers/ Mon, 16 Mar 2026 08:00:00 +0000 Publishers produce exactly the content AI engines want to cite - but many are inadvertently blocking AI access or missing key credibility signals. Here is the publisher GEO guide. GEO https://searchscore.io/blog/technical-geo/geo-technical-checklist/ https://searchscore.io/blog/technical-geo/geo-technical-checklist/ Mon, 16 Mar 2026 08:00:00 +0000 A complete 25-point technical GEO checklist covering AI crawler access, llms.txt, schema markup, structured data and platform optimisation signals. GEO https://searchscore.io/blog/ai-search-for-businesses/5-things-blocking-ai/ https://searchscore.io/blog/ai-search-for-businesses/5-things-blocking-ai/ Mon, 16 Mar 2026 08:00:00 +0000 Most businesses are invisible to AI search for fixable reasons. Here are the 5 most common things blocking AI engines from finding your business - and how to address each one. GEO https://searchscore.io/blog/content-for-ai-search/become-cited-source/ https://searchscore.io/blog/content-for-ai-search/become-cited-source/ Mon, 16 Mar 2026 08:00:00 +0000 Getting cited by ChatGPT, Perplexity and Google AI Overviews requires a specific strategy. Here is a step-by-step approach to becoming a regularly cited source in AI-generated answers. GEO https://searchscore.io/blog/how-to-check-chatgpt-visibility/ https://searchscore.io/blog/how-to-check-chatgpt-visibility/ Sun, 15 Mar 2026 08:00:00 +0000 Not sure if ChatGPT can find your website? Learn what signals ChatGPT uses to cite sources, how to test your own site visibility, and how to fix common problems - free tool included. GEO https://searchscore.io/blog/ai-visibility-score/ https://searchscore.io/blog/ai-visibility-score/ Sun, 15 Mar 2026 08:00:00 +0000 An AI visibility score measures how likely your website is to be cited by ChatGPT, Perplexity and other AI search engines. Learn how it is calculated across 8 categories and how to improve yours. GEO https://searchscore.io/blog/what-is-geo/how-perplexity-finds-sources/ https://searchscore.io/blog/what-is-geo/how-perplexity-finds-sources/ Sun, 15 Mar 2026 08:00:00 +0000 Perplexity AI has its own approach to finding and citing web sources. Here is how it works and what your website needs to show up as a Perplexity source. GEO https://searchscore.io/blog/measuring-geo/improve-ai-visibility-score/ https://searchscore.io/blog/measuring-geo/improve-ai-visibility-score/ Sun, 15 Mar 2026 08:00:00 +0000 Your AI visibility score reflects specific, fixable signals. Here is a prioritised action plan to improve your GEO score across all eight categories. GEO https://searchscore.io/blog/geo-by-business/agencies/ https://searchscore.io/blog/geo-by-business/agencies/ Sun, 15 Mar 2026 08:00:00 +0000 Digital agencies have a double GEO opportunity - improving their own visibility and offering GEO as a client service. Here is how to do both. GEO https://searchscore.io/blog/technical-geo/structured-data-ai-engines/ https://searchscore.io/blog/technical-geo/structured-data-ai-engines/ Sun, 15 Mar 2026 08:00:00 +0000 AI search engines rely on structured data to understand, verify and cite website content. Here is a complete guide to the structured data types that matter most for GEO. GEO https://searchscore.io/blog/ai-search-for-businesses/what-is-chatgpt-search/ https://searchscore.io/blog/ai-search-for-businesses/what-is-chatgpt-search/ Sun, 15 Mar 2026 08:00:00 +0000 ChatGPT search is changing how people find businesses online. Here is a plain English explanation of what it is, how it works, and what it means for your business. GEO https://searchscore.io/blog/content-for-ai-search/brand-authority-ai-search/ https://searchscore.io/blog/content-for-ai-search/brand-authority-ai-search/ Sun, 15 Mar 2026 08:00:00 +0000 AI engines cite brands they can verify as credible and established. Here is how to build the brand authority signals that directly improve AI search citation rates. GEO https://searchscore.io/blog/what-is-geo/geo-vs-seo/ https://searchscore.io/blog/what-is-geo/geo-vs-seo/ Sat, 14 Mar 2026 08:00:00 +0000 GEO and SEO both aim to drive search visibility - but the signals, tactics and measurement approaches are meaningfully different. Here is a complete comparison. GEO https://searchscore.io/blog/how-ai-search-visibility-works/ https://searchscore.io/blog/how-ai-search-visibility-works/ Sat, 14 Mar 2026 08:00:00 +0000 AI search engines like ChatGPT and Perplexity cite sources differently to Google. Learn how AI citation behaviour works, what signals matter, and how SearchScore measures your visibility. GEO https://searchscore.io/blog/measuring-geo/what-is-a-geo-score/ https://searchscore.io/blog/measuring-geo/what-is-a-geo-score/ Sat, 14 Mar 2026 08:00:00 +0000 A GEO score is a composite measure of your website's AI search visibility. Here is exactly what it measures, how it is calculated, and what yours means for your business. GEO https://searchscore.io/blog/geo-by-business/b2b/ https://searchscore.io/blog/geo-by-business/b2b/ Sat, 14 Mar 2026 08:00:00 +0000 B2B buyers increasingly use AI search to research vendors before speaking to sales. Here is a GEO strategy built specifically for B2B businesses and professional services. GEO https://searchscore.io/blog/technical-geo/schema-markup-for-ai/ https://searchscore.io/blog/technical-geo/schema-markup-for-ai/ Sat, 14 Mar 2026 08:00:00 +0000 Schema markup tells AI engines what your content means - not just what it says. Here are the schema types that most improve AI search citation rates. GEO https://searchscore.io/blog/ai-search-for-businesses/ai-ready-checklist/ https://searchscore.io/blog/ai-search-for-businesses/ai-ready-checklist/ Sat, 14 Mar 2026 08:00:00 +0000 A simple, non-technical checklist to assess whether your website is visible to AI search engines like ChatGPT, Perplexity and Google AI Overviews. GEO https://searchscore.io/blog/content-for-ai-search/author-bios-ai-citation/ https://searchscore.io/blog/content-for-ai-search/author-bios-ai-citation/ Sat, 14 Mar 2026 08:00:00 +0000 A well-structured author bio page is a direct AI citation signal. Here is exactly what to include in your author bios to improve GEO performance. GEO https://searchscore.io/blog/what-is-geo/what-is-llms-txt/ https://searchscore.io/blog/what-is-geo/what-is-llms-txt/ Fri, 13 Mar 2026 08:00:00 +0000 llms.txt is a new file that helps AI language models understand your website. Here is what it is, how it works, and why 92% of websites are missing it. GEO https://searchscore.io/blog/measuring-geo/run-a-geo-audit/ https://searchscore.io/blog/measuring-geo/run-a-geo-audit/ Fri, 13 Mar 2026 08:00:00 +0000 A GEO audit tells you exactly where your website stands on AI search visibility. Here is a step-by-step guide to running a thorough GEO audit, whether manually or with tools. GEO https://searchscore.io/blog/geo-by-business/ecommerce/ https://searchscore.io/blog/geo-by-business/ecommerce/ Fri, 13 Mar 2026 08:00:00 +0000 Ecommerce has a natural GEO advantage - products are inherently structured data. Here is how to implement GEO for ecommerce to maximise AI search citations. GEO https://searchscore.io/blog/technical-geo/ai-crawlers-robots-txt/ https://searchscore.io/blog/technical-geo/ai-crawlers-robots-txt/ Fri, 13 Mar 2026 08:00:00 +0000 How to configure your robots.txt file to allow major AI crawlers including GPTBot, PerplexityBot and ClaudeBot. Includes exact code examples and common mistakes to avoid. GEO https://searchscore.io/blog/ai-search-for-businesses/why-your-website-is-invisible-to-ai/ https://searchscore.io/blog/ai-search-for-businesses/why-your-website-is-invisible-to-ai/ Fri, 13 Mar 2026 08:00:00 +0000 Most websites are invisible to AI search engines - not because of poor content, but because of fixable technical issues. Here are the most common reasons and how to address them. GEO https://searchscore.io/blog/content-for-ai-search/eeat-for-geo/ https://searchscore.io/blog/content-for-ai-search/eeat-for-geo/ Fri, 13 Mar 2026 08:00:00 +0000 E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) directly influences AI search citation rates. Here is how to build the E-E-A-T signals that matter for GEO. GEO https://searchscore.io/blog/what-is-geo/how-chatgpt-cites-websites/ https://searchscore.io/blog/what-is-geo/how-chatgpt-cites-websites/ Thu, 12 Mar 2026 08:00:00 +0000 ChatGPT does not cite websites randomly. Here is exactly how it selects sources - and what you need to do to get your website included. GEO https://searchscore.io/blog/measuring-geo/how-to-measure-ai-search-visibility/ https://searchscore.io/blog/measuring-geo/how-to-measure-ai-search-visibility/ Thu, 12 Mar 2026 08:00:00 +0000 AI search visibility is measurable - but it requires different tools and methods to traditional SEO tracking. Here is a complete guide to measuring how visible your website is to AI engines. GEO https://searchscore.io/blog/geo-by-business/saas/ https://searchscore.io/blog/geo-by-business/saas/ Thu, 12 Mar 2026 08:00:00 +0000 SaaS companies face unique AI search challenges - comparison queries, alternative searches, integration questions. Here is a GEO strategy built specifically for SaaS. GEO https://searchscore.io/blog/technical-geo/create-llms-txt/ https://searchscore.io/blog/technical-geo/create-llms-txt/ Thu, 12 Mar 2026 08:00:00 +0000 A complete step-by-step guide to creating and deploying an llms.txt file for your website. Includes templates, examples and best practice tips. GEO https://searchscore.io/blog/ai-search-for-businesses/can-chatgpt-find-your-business/ https://searchscore.io/blog/ai-search-for-businesses/can-chatgpt-find-your-business/ Thu, 12 Mar 2026 08:00:00 +0000 A simple, non-technical guide to finding out whether ChatGPT can find your business - and the steps to take if it cannot. GEO https://searchscore.io/blog/content-for-ai-search/how-to-write-for-ai-citation/ https://searchscore.io/blog/content-for-ai-search/how-to-write-for-ai-citation/ Thu, 12 Mar 2026 08:00:00 +0000 Writing for AI citation is different from writing for Google. Here is a practical guide to structuring and writing content that ChatGPT, Perplexity and AI Overviews choose as a source. GEO https://searchscore.io/blog/what-is-geo/ https://searchscore.io/blog/what-is-geo/ Wed, 11 Mar 2026 08:00:00 +0000 GEO - Generative Engine Optimisation - is the practice of optimising your website to appear in AI-generated answers. Learn what it is, why it matters, and how it differs from traditional SEO. GEO https://searchscore.io/blog/measuring-geo/ https://searchscore.io/blog/measuring-geo/ Wed, 11 Mar 2026 08:00:00 +0000 How to know if your AI search visibility is improving. Tools, metrics, benchmarks and how to report GEO performance to clients and stakeholders. GEO https://searchscore.io/blog/geo-by-business/ https://searchscore.io/blog/geo-by-business/ Wed, 11 Mar 2026 08:00:00 +0000 Industry-specific GEO strategies for SaaS, ecommerce, B2B, agencies and publishers. Find the AI search optimisation approach that fits your business type. GEO https://searchscore.io/blog/technical-geo/ https://searchscore.io/blog/technical-geo/ Wed, 11 Mar 2026 08:00:00 +0000 The technical changes that make the biggest difference to your AI search visibility. From robots.txt and llms.txt to structured data and schema markup - a complete technical GEO guide. GEO https://searchscore.io/blog/ai-search-for-businesses/ https://searchscore.io/blog/ai-search-for-businesses/ Wed, 11 Mar 2026 08:00:00 +0000 A no-jargon guide to AI search for business owners. Find out what ChatGPT search means for your business, whether your website shows up, and what you can do about it. GEO https://searchscore.io/blog/content-for-ai-search/ https://searchscore.io/blog/content-for-ai-search/ Wed, 11 Mar 2026 08:00:00 +0000 How to structure, write and position your content so AI engines like ChatGPT, Perplexity and Google AI Overviews treat your website as an authoritative source worth citing. GEO