Is AI ignoring your website?
AI search engines are replacing Google. In 10 seconds, discover if they can see your content - and exactly how to fix it.
Get your free AI visibility score in 10 seconds
Free scan • No signup required • Results in seconds
✓ Over 100,000+ websites analysed
Developing - score breakdown
Example AI Visibility Report
What you get in your report
Most websites score below 60.
Get an instant score, category breakdown, issue summary and prioritised next steps.
The shift
Why AI Search Visibility Matters
AI search engines like ChatGPT, Perplexity and Google AI Overviews are replacing traditional search results. If your website is not structured correctly, these systems may never surface your content in AI-generated answers. SearchScore analyses the signals AI engines rely on and reveals whether your site is visible or invisible to AI search. SearchScore analyses the signals AI engines rely on and shows whether your site is visible or invisible to AI search.
Data insights
Most websites are invisible to AI search
Based on analysis of 100,000+ website scans
Here is what we have found after analysing thousands of websites for AI search visibility. Data collected .
"AI search engines like ChatGPT and Perplexity use structured signals - schema markup, crawl permissions, and brand authority - to decide which sources to show in AI-generated answers."
Based on SearchScore analysis of 100,000+ websites. For further context, see OpenAI's GPTBot documentation and Perplexity's developer docs.
How it works
How it works
SearchScore analyses your site across six AI visibility categories and delivers an instant, actionable score.
Enter your website
Paste any URL to start the scan. No account needed for your free score.
→We analyse 55+ AI visibility signals
Including crawlability, schema, brand authority and AI answer signals across six GEO categories.
→Get your AI visibility score and action plan
See your AI visibility score and the exact fixes needed to improve it - prioritised by impact.
The difference
Why traditional SEO tools can't measure AI visibility
Traditional SEO measures rankings and links. AI search works differently - and most tools don't measure it at all.
- — Keyword rankings
- — Backlink profiles
- — Domain authority scores
- — Page speed metrics
- — Ten blue links ranking
WHAT WE MEASURE
The SearchScore Framework
Six categories. One score.
SearchScore analyses 55+ AI visibility signals to determine whether AI search engines can discover, understand and cite your content.
Our scoring framework is informed by analysis of how generative AI systems discover and reference trusted sources across the web.
Most websites fail in multiple categories, which prevents them appearing in AI-generated answers.
- ChatGPT
- Perplexity
- Claude
- Google AI Overviews
55+ AI visibility signals across crawlability, entity authority, structured data, content trust and platform optimisation.
100,000+ websites analysed. Dataset grows continuously as new scans are performed.
AI Visibility & Crawlability
Signals that determine whether AI systems can access and interpret your website.
- - AI crawler access permissions
- - llms.txt configuration
- - robots.txt AI bot rules
- - Crawlability signals for generative engines
Brand Authority Signals
Signals that help AI systems verify your brand as a trusted entity.
- - Knowledge graph or entity presence
- - Brand mentions across the web
- - Verified social profiles
- - Authoritative brand references
Content Trust & E-E-A-T
Signals that indicate your content is credible, well-structured and trustworthy.
- - Author and expertise signals
- - Authorship and publication metadata
- - Structured content hierarchy
- - Citations and references
Technical Foundations
Core technical signals that ensure AI systems can reliably crawl and index your content.
- - HTTPS and sitemap accessibility
- - Canonical URL configuration
- - Crawlable metadata
- - Indexable page structure
Structured Data
Schema signals that help AI engines understand your content and entities.
- - JSON-LD schema markup
- - Organisation and entity schema
- - Article or product schema
- - FAQ structured data
Platform Optimisation
Signals that help AI systems extract and present your content correctly across platforms.
- - OpenGraph metadata
- - Social preview configuration
- - Canonical metadata consistency
- - Shareable content signals
Score tiers
Where does your website rank?
Where do you stand?
Most websites score below 60. Only 4% reach AI-Ready. See where yours stands - and the gap you need to close.
Most sites never reach AI-Ready. The majority remain in Weak or Developing - where AI engines largely ignore them.
Find your AI visibility score
Check if AI search engines can find your website - free in 10 seconds.
Used by teams across agencies, SaaS and ecommerce
"SearchScore identified gaps we'd completely missed. Within 2 weeks of fixing them, we started appearing in ChatGPT answers for our core keywords."
- Marketing Director, B2B SaaS company
Pricing
Start free. Unlock the detail.
The free score shows where you stand. The full report shows what to fix.
- AI Visibility Score (out of 100)
- Your tier (Invisible to AI-Ready)
- All 7 category scores
- Top 3 issues identified
- Personalised fix list (email required)
- Everything in Free
- Full prioritised fix list (all 56 signals)
- Exact fixes for each category
- Downloadable PDF report
- Baseline score for tracking
30-day money-back guarantee
- Everything in Full Report
- Weekly re-audit
- Score progress tracking
- Competitor benchmarking
- Email alerts on score drops
30-day money-back guarantee
GEO consultants charge $600+/hour
For Agencies
Turn AI Visibility Audits into a New Revenue Stream
Agencies typically charge $600-$2,500 for AI visibility audits.
SearchScore lets you generate them instantly, at scale - and deliver a white-label report your clients will actually read.
Client dashboard
All your client sites in one view. See who's AI-Ready and who's Invisible at a glance.
White-label PDF reports
Export branded reports with your logo and agency colours. Send straight to clients without re-formatting.
Unlimited audits
No per-URL limits. Audit every client site as often as you like. Weekly monitoring included.
Bulk URL upload
Drop in a list of URLs and run 50 audits in parallel. Perfect for onboarding new clients fast.
Agency Access
Apply for Agency Pro
Tell us about your agency and we will be in touch within 24 hours with pricing and onboarding details.
Embeddable badge
Prove your website is AI-ready
Display your SearchScore badge on your website or landing page. The badge updates automatically whenever your score changes.
Updates automatically with your latest score
- ✓ Builds trust - shows visitors you actively optimise for AI search visibility
- ✓ Easy to embed - one line of code, no maintenance
- ✓ Great for agencies - add to client reports and proposals
- ✓ Score updates live - badge always reflects your current result
Scan your site free, then access your badge from the results page.
Social proof
What our users say
"We ran SearchScore on our top 10 client sites and found that 8 of them were completely blocking AI bots. The audit paid for itself in the first week."
"I had been doing SEO for 10 years and honestly had no idea GEO was a thing until I saw my score. Scored 28 out of 100 - a proper wake-up call."
"I track every AI and SEO trend closely - and I had no idea my own site was missing half the signals AI engines look for. SearchScore flagged it instantly. Went from 67 to 83 in a single session."
Questions
Frequently asked questions
Check your AI Visibility Score
Find out if AI search engines can discover and cite your website.
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Share your AI Visibility Score
Post your score on LinkedIn or X and see how you compare to competitors in your industry.
Research & Methodology
Our scoring methodology is informed by published research on generative engine optimisation and AI citation behaviour. Key references: GEO: Generative Engine Optimisation (arXiv, 2024), UK Government AI Regulation Guidance (gov.uk), and Reuters AI & Technology coverage.
What Is SearchScore?
SearchScore is an AI visibility scoring system that measures how often and how prominently your website appears in AI search engines such as ChatGPT, Gemini and Perplexity. The score analyses signals that influence whether AI systems cite or recommend your content.
Enter any domain to get your free AI Visibility Score and see exactly where you stand against 25,000+ tracked domains across 30+ industries. Unlock the full report to get a prioritised list of fixes that will move your score.