68.2%
Across the Q3 2026 SAVI index panel of 102,873 websites, weighted, 68.2% of websites publish no Organisation schema, the JSON-LD AI engines use to verify who is behind a site, and 55.7% publish no JSON-LD at all.
What this means
Organisation schema is the machine-readable signal AI engines rely on to identify and attribute a brand when they cite it. Without it, an engine may retrieve a page yet fail to connect it to a recognised entity, so the brand goes uncredited. It is a template-level fix that lifts every page at once.